First of all, I want to give props to Dr. Bronner’s for all their other wonderful products. Secondly, I want to commend them for choosing Oregon Tilth as their organic certifier. By far the best & most trustworthy certifying company in the entire industry, and I should know as my farm was certified by them as well. You know if it has been certified by OT then it is truly organic!With all that said, however, the alcohol content is actually preventing the lotion from being as moisturizing as it could be. The alcohol smell is overpowering over any other scent of citrus or lavender. It’s a real shame because this could be a five star product.